About

Edmon
Ghambaryan

Product Designer with a strategic mindset and over 3 years of experience in startups, creating impactful digital products for web and mobile. Currently enhancing user experiences at Purlin Armenia through AI-driven solutions. Previous roles at MoneyLion and HiLearn involved designing for millions of users and driving significant business growth. Skilled in product strategy, visual and interaction design, and design systems. Passionate about creating user-centered, accessible, and effective design solutions.

Education

Yerevan State University

Bachelor of Applied Science - BASc, Computer Science

Sep 2017 - May 2021

Work Experience

TheTenn

Product designer (Consultant)

Dec 2023 - Present | Armenia

  • Created a design system for consistency and scalability.

  • Redesigned TheTenn's app to improve usability and visual appeal.

  • Designed various features informed by community feedback and analytics insights.

  • Collaborated closely with the founder and product manager to define and execute the product roadmap.

Purlin

Product designer

Dec 2022 - Oct 2024 | Armenia

  • Massively enhancing the user experience and businesses of brokerages, agencies, and lenders with AI personalization

  • Owned the end-to-end process for 2+ subproducts of Purlin, ensuring seamless design and user experience from concept to launch.

  • Conducted usability testing and user research to gather actionable insights, improving product usability and user satisfaction.

  • Collaborated with PMs, stakeholders, and the engineering team to develop a white-label product integrated with AI solutions, enhancing product customization and market adaptability.

Moneylion

Product designer

Apr 2021 - Dec 2022 | US based

Worked both on mobile and the web teams for more than a 9.4million American users.

Mobile

Have designed the full experience of requesting loans/insurance which ended up with +40% revenue for

  • Marketplace pod

  • Redesigned the marketplace/loans tab

  • Maintained and evolved the design system

Web

  • Designed personal loans flow which had a very positively impacted on the revenue of our pod

  • Done experiments and optimization of the flows which increased the conversions over the funnel from 54% to 83%

  • Created a web dashboard experience which reflected most of the mobile's functionality

Hilearn

Product designer

Apr 2021 - Dec 2022 | Armenia

  • Designed the company website www.hilearn.io

  • Led the full design process for a financial product called Aqqru - a personalized financial advisor product (Web, B2C, USA)

  • Held the entire process starting from onboarding to reaching the goals of the users

© 2022 Edmon Ghambaryan. All Rights reserved.